What is PageRank?

PageRank is a numeric value that represents how important a page is on the web. Google figures that when one page links to another page, it is effectively casting a vote for the other page. The more votes that are cast for a page, the more important the page must be. Also, the importance of the page that is casting the vote determines how important the vote itself is. Google calculates a page's importance from the votes cast for it. How important each vote is is taken into account when a page's PageRank is calculated.
PageRank is Google's way of deciding a page's importance. It matters because it is one of the factors that determines a page's ranking in the search results. It isn't the only factor that Google uses to rank pages, but it is an important one.

From here on in, we'll occasionally refer to PageRank as "PR".

Notes:
Not all links are counted by Google. For instance, they filter out links from known link farms. Some links can cause a site to be penalized by Google. They rightly figure that webmasters cannot control which sites link to their sites, but they can control which sites they link out to. For this reason, links into a site cannot harm the site, but links from a site can be harmful if they link to penalized sites. So be careful which sites you link to. If a site has PR0, it is usually a penalty, and it would be unwise to link to it.

What is the difference between Indexing and Caching?

Indexing is a process to make a webpage searchable on search engine whereas the process of caching refers to providing a reprinting content snapshot.

For example, if we uploaded a new website, then first of all search engine crawler will read the site and after that, it will store all its contents in its Index Data Base in a different format (by giving priority to the h1, h2, or bold, title, meta tags etc.), it will not place content as it was published. As a result, the site will appear in search results for optimized keywords.

Google also takes a snapshot of each page on a website and stores it in a different data base which is known as cache data base. If you click on the “Cached” link, you will see the web page as it looked when we indexed it. while, Google creates the index and the database of documents that it accesses when processing a query.

How to Write Title Tags for Your Web Pages

When it comes to search engine optimization, the single most important sentence that you will write for your website is the title tag of your main page. If you write it properly then you will have taken a big step towards getting your site well placed in search engine queries for your important keywords. Before I give you a step-by-step guide to writing title tags, let's define what they actually are and see why they are important. When you look at a web page in your browser, the writing in the blue strip above browser's commands (file, edit, view, etc.) is the title tag. On your actual html document the title tag is in the head portion between the notation . The title tag is important because it "tells" the search engine what the page is about, and in the case of your main page, what your website is all about. I remember back in my school days that we used to take standardized examinations in which we had to read a story and then answer the question: "What would be the best title for this essay?" Choosing a title tag is something like answering this kind of question. You've got to pick out the gist of your enterprise and highlight it in a sentence. So, take a look at your web page and get ready to begin, following these steps: 1. Make sure your three or four most important keywords or keyword phrases appear in the title tag. The most important words should appear near the beginning of the sentence, and they can be repeated within the sentence for added emphasis. For example, if I am offering low-cost web design, then my title tag might look like this: 2. Leave your branding and sales pitch for another part of the web page. Although it is a natural tendency to want to put your company name at the beginning of the title tag, you should remember that unless you are very famous like Coca Cola, people are not searching for you. So, put your most important keywords at the front of the title tag, and establish your brand name with your logo and other elements of the web page. If your company name includes your keywords, like our hypothetical Acme Web Design Company, then put it in the title tag, but not necessarily at the beginning. Similarly, the title tag is no place for your sales pitch, so keep out flowery or extraneous adjectives, unless they are actual terms used in searches for your product or service. 3. Place your geographical or niche-defining term in your title tag. If you are trying for a top ten or top twenty position for a term such as "web design," then you are really in for a difficult struggle. However, suppose the Acme Web Design Company is located in Columbus, Ohio. Then instead of attempting the almost impossible task of getting the top rankings for the term "web design," it would be far better to get a high ranking in the geographical niche using a title tag such "Web Design, Columbus, Ohio: Low Cost Web Design in Columbus, Ohio by The Acme Web Design Company" 4. The title tag can be longer than you think. Some guidelines say that the title tag should be no longer than 70 characters. It is true that only the first 70 characters will show in the top bar of the browser, but search engine robots will read the rest of the tag and the search engines will not penalize you for going over the 70 character mark. Take a look at highly ranked sites in heavily competitive categories and you will see examples of long title tags. Write the tag according to your need to get your important words and phrases included in a sentence that best describes what your product or service is about. 5. Vary the title tags on the inner pages of your website. Even with a long title tag, it is not possible to highlight all the possible terms which someone might use to find your website. This is not a problem if you make use of the other pages of your website. Instead of simply having a title tag that says "services" our web design firm could highlight "low cost, web design services" on that page. The "contact" page could be used to emphasize the geographical location once again, and so on. Many websites make the mistake of repeating the same title tag on each of the inner pages of the site. Avoid this and use each of your page's titles to target important keywords and keyword phrases. So, take a look at your website's title tags, and see if you can improve them. The effort that you make will be well rewarded.

How Supply Chain Management Software Give Business

The release of the new supply chain management, SCM, SAP has caught the attention of industry players that the company has built a solid reputation in the industry to provide enterprise software that combines Enterprise Resource Planning (ERP) related applications such as management of supply chain management, customer relations, relationships with suppliers and managing the product life cycle. If not take a look at what SAP has to offer, may be missing some of the key benefits of your organization.

The Promise of Design

Although there are a variety of management of the supply chain, SCM solutions on the market, none has poisoned offered by SAP. The company has helped businesses of all sizes in the world market to improve customer relationships, enhance partner collaboration and increase efficiencies throughout the supply chain and business operations. Solutions for Supply chain management from SAP enables a company to intelligently adapt to changing market conditions to achieve this competitive edge needed to operate the dominance in their space. SAP works with companies to transform the entire network of customers, employees, partners, suppliers and distributors to create a common, society-based client that is driven by market demand.

The importance of Supply Chain Management flexibility

The flexibility of the supply chain is important as it can meet the demands of their customers. Should not be allowed some flexibility, however, allowing the supply chain to break, increasing waste and inefficient processes to offer. Instead, they rely on the benefits of flexible management solutions supply chain delivery of SAP SCM, because it can serve as a basis for the conduct of the seamless integration of all its trading partners are geographically dispersed. At the same time, you can count on the SAP platform for planning, optimizing the execution and coordination of business processes that must take place within their network.

Experts word

According to Gartner vice president of research, Andrew White, there is a greater need for adaptability, collaboration and visibility of the supply chain as a result of the application for managing relationships with geographically dispersed customers, suppliers and partners. Companies like yours are expanding their operations to meet global demand, which may include outsourcing of production. When this happens, it can be even more difficult to meet production requirements in a timely and accurate supply chain. Management of supply chain integration solutions for SAP SCM can help you overcome these challenges so you can focus on building your base and turnover.

Supply Chain Management to meet the global challenge

When you face the challenges of expanding their world that is felt in the entire management of the supply chain, SCM platform, you must have a proven player such as SAP. The company provides solutions with the capabilities to help meet their challenges and drive global visibility throughout the supply chain. You can enjoy enhanced functionality for all manufacturing outsourcing through the collaboration of the burden of supply network in the SAP platform. This will help ensure that all elements of the supply chain are properly aligned to the needs of today so you can meet the challenges of tomorrow.